Windows Compatibility Error on running Rhapsody on 64-Bit PC

Hi all,
I have a question. Is there any way to run 32 bit compatible programs on a 64bit system?
I saw a tab in the control panel that said 32 bit settings.
I want to run Rhapsody, but I just got a new computer and rhapsody is only compatible with 32 bit system.
Here is a picture to better describe my problem…

The version of this file is not compatible with the version of Windows you're running. Check your computer's system information to see whether you need x86 (32-bit) or x64 (64-bit) version of the program, and then contact the software publisher.
Can you give any idea?
