The SQL Server service account does not have permission

Hello,
I tried to install SQL server, and while trying to connect to it I was getting this error message,
And it doesn’t allow me to login or to connect with the db?
Am I missing something in the process that is why this message is thrown?
Thanks in advance.

Virtual machine manager
The SQL Server service account does not have permission to access active directory domain services (AD DS).
Ensure that the SQL server service is running under a domain account or a computer account that has permission to access AD DS. For more information, see “Some applications and APIs require access to authorization information on account objects” in the Microsoft knowledge Base at http://go.microsoft.com/fwlink./?linkid=121054
