Apple Powerbook Logo Upside Down

Apple Powerbook Logo Upside Down

Hi Caitlynbrooklynn,

Apple opted its original logo positioning to upside down on laptops. It is for the user to see the logo first without rotating it or looking to open it. Though this logo position is confusing, Apple CEO Steve Jobs wanted to provide the best experience more for the users of Apple thats why the logo was initially placed to be upside down and not for people who are only looking at it. The logo was designed for branding but the apple company is more like spoiling their users and just another way of advertising Apple laptops to people who don't have it yet for self love.

Apple Powerbook Logo Upside Down

Those people who are just new to Mac don’t know that before the Apple logo was positioned upside down. A former Apple employee named Joe Moreno explains the origin why the Apple logo is upside down. Joe Moreno is the former senior web application engineer and marketer of Apple. The Apple Design Group had already discussed the issue of the Apple logo on the lid.

When the user is facing the logo when he or she opens the laptop then it is upside down when the lid is up. The Apple logo was originally positioned upside down to onlookers since Steve Jobs, Apple CEO, wanted to give the best experience for the users. Though this is the original idea for the Apple logo, this decision or idea was reversed after several years.

It was also a great move for changing the position of the Apple logo taking in consideration the number of times an Apple laptop appears in Hollywood films. An example of an Apple laptop that uses an upside down Apple logo is the image below. Shown in the image is Steve Wozniak who uses a PowerBook with an upside down Apple logo. See image.